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Radwell International Opens
New Doors For Industry
For Immediate Release
(Lumberton, N.J.) --Twenty five years ago, Moorestown, N.J.-based Speck
Industrial Controls operated out of the second story of a converted barn with
nine employees. Today, the company has changed its name to Radwell
International, Inc., and is experiencing brisk growth in a niche that serves
the company and the manufacturing industry well--so well that the company just
purchased a brand-new 70,000 square-foot building in Lumberton, N.J.
The niche Radwell has found is the buying and selling of industrial surplus
controls. How does Brian Radwell, president & CEO, feel about the name
change of his company? "All my working career, I've been part of a company that
uses someone else's name. It was time for a change," said 37-year-old Radwell.
His father, Jerry, and Jim Speck founded the company in 1979 by establishing
distributor agreements with a handful of manufacturers. They added a service
bench so one of the more technical staffers could perform repairs for customers
who wanted their existing equipment repaired instead of buying a new unit from
Speck Industrial.
One of Radwell International's brands, PlcCenter, is doing particularly well
today. When industrial equipment manufacturers introduce new products, they
often increase pricing of the "obsolete" older product, forcing users to
upgrade. And what if upgrading isn't affordable, or, worse yet, the item has
been discontinued? This is where PlcCenter comes in. PlcCenter buys and sells
surplus industrial automation equipment needed by manufacturing plants with
ever-decreasing maintenance budgets and increasing production demands. They
need to lower costs. PlcCenter's surplus business serves as a clearinghouse for
manufacturing plants with "idle assets" by buying the under-utilized equipment
from the plant, enabling them to recover some value while writing off the loss.
PlcCenter customers are the next to benefit from this practice of industrial
recycling. They often pay less than half of what a new replacement would cost.
Visitors to the company's Web site, PlcCenter.com, can search a surplus
inventory of more than 396,000 items. Or, if a client is looking to repair an
existing unit, the PlcCenter.com Repair section contains 200,000 part numbers.
All searches can be done by manufacturer, part number or description. To
maintain its stock, PlcCenter often buys tractor trailer loads from "riggers"
who specialize in dismantling a plant that is shutting down one of its
production lines and needs to liquidate the assets. Selling surplus equipment
was a natural extension to the company's roots in industrial distribution and
repair. Having in-house repair expertise means that Radwell International can
service what they sell. Radwell's service department is staffed with three
teams of technicians specializing in specific product areas: drives and motors,
programmable controls and general controls like timers, counters and sensors.
It is this foundation of technical expertise that the company has tapped into
to complement its surplus business with a Quality Assurance Team that tests all
equipment before shipping.
"We don't just cross our fingers and hope it works," asserts Radwell. Does this
concept work? Consider that the company recently doubled its warehouse space by
buying a newly-built, two-level, 70,000-square-foot office building in
Lumberton, N.J., for $4.5 million. The facility has been customized with a full
industrial repair lab and high-tech inventory management system including fully
automated conveyor systems, pneumatic tube systems for transporting parts, and
shelving racks equipped with small elevators to facilitate the stocking and
picking of parts by personnel using wireless hand-held mobile computers to
control inventory. The facility consists of 20,000 square-feet of office
space, 15,000 square-feet of high-tech lab space and 35,000-square-feet of
warehouse space with automated inventory systems.
Radwell is adding another 30,000 square feet in 2007 to accommodate further
expansion.
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